The UK’s leading property observability & marketing platform
Pivro gives you instant access to the entire property market like never before. Efficiently source and research properties, market directly to sellers and convert leads quicker and cheaper.
The benefits of using Pivro
Reduce Administration
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Centralise Data
Modern & centralised property data
Revolutionise how you view, interact and understand property data through Pivro's beautiful and intuitive property observability product.
In-Depth Property Overview
Understand the ins and outs of any UK property, within 3.3s you'll have everything you've ever wanted to know about it.
Data Matters
In a modern age, access to quality data is vital for a business to grow and stay productive. Use Pivro to drive your business forward.
Find what Really Matters
Unlike property portals, using a wide range of filters, Pivro puts properties that matter to you, on your screen.
Modernise your marketing and win more instructions
Build highly customisable marketing letters based off the data from Explorer. Deliver straight to the seller, all for less than the cost of a 2nd class stamp.
Campaigns
Automate your marketing with Campaigns. Pivro automatically adds and removes properties which match your specified criteria, generating you a steady stream of leads.
Target the Neighbours
Target off-market properties before they hit the market and win previously inaccessible instructions.
Intelligent Letter Templates
Use dynamic data from Pivro Explorer to build tailored marketing letters that will impress every property seller.
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Recent Blogs
Kate
Rightmove or Zoopla, which is better?
Rightmove or Zoopla?
Whether you’re looking to sell your property or on the search for a new one, you’ll more than likely use a property portal. With Rightmove and Zoopla both being the two big names at the moment, it can be hard to know which is right for you.
In recent years property portals have quickly become an unavoidable part of the property buying and selling process. For sellers, knowing the right place to market your property could make all the difference and for buyers, not wanting to miss out on the property that may just be the one, knowing where to look is key.
Know the stats:
When selling a property, something important to consider is how many potential buyers you are able to showcase it to, because, the more people that see your property the higher the chance of it being sold. When looking into property portals, knowing the number of monthly site visits is a good place to start. Rightmove and Zoopla both have huge numbers of monthly website visits, however, Rightmove are considerably ahead on this figure with an average of almost 100 million visits per month, whereas Zoopla currently have an average of nearly 36 million site visits per month, these are over the past 6 months.
If on the other hand you’re looking to buy, then a more helpful figure to know would be the number of listed properties a property portal has. Rightmove typically have more properties listed than Zoopla do, however, this is not to say the one with less listed properties should be ignored.
On the Market is a rising property portal originally started by estate agents across the UK, On the Market insist that their members advertise properties on either Rightmove or Zoopla, they cannot advertise on both, therefore, even though Rightmove has a greater number of listings doesn’t mean it will have the property you’re looking for.
Stand out features:
Of course both Zoopla and Rightmove have many helpful features, they both have downloadable apps available and, provide information on property prices and will link you to agents. Rightmove does offer a handy price comparison page and information on market trends as well.
Though, Zoopla does take the lead when it comes down to the tools offered for buyers and sellers. Zoopla provides an accurate valuation estimate for your property, they also offer a feature that allows users to see how a market is performing within specific postcodes over a period of up to 20 years, users can see when a market has gone up or down and can view the average change, this is especially useful to property professionals trying to gage the strength of a local market.
Amongst a few other clever tools, they have an interactive map for users to define their search area and, a travel time tool for locating properties that are for example, a 15-minute drive to a certain school address.
There is no one Property portal better than the other for the reasons stated above, choosing which to use or if to use both is determined by your situation and what you are trying to achieve, so hopefully after this article, you will be able to make a more informed choice.
Contact Pivro
To learn more, contact Pivro and speak with a marketing automation for property professionals expert who can answer any questions you might have.
If you enjoyed this article, please feel free to share it on your favourite social media sites.
Kate
How technology systems can help property pro’s succeed in today’s challenging market
With 2020 behind us, we can finally breathe a sigh of relief and look forward to a new, more profitable year in the UK’s property market. Or can we? With the pandemic still a major focus with no real end in sight, and the effects of Brexit beginning to be felt throughout a wide range of industries, including the property market, 2021 could be just as challenging a year for estate agents and property professionals alike..
Technology To The Rescue
Fortunately, today’s technology is here to make our lives, and our businesses, more efficient, more productive, and more sustainable. During the pandemic lockdowns, many businesses were forced to change their daily operations, while others were forced to shut down completely. For those still open and operational, technology made running their businesses a reality as we saw the use of more virtual technology such as Zoom and other communication platforms.
Virtual Communication Platforms
These virtual communication platforms connected co-workers with co-workers, sales professionals with clients, business owners with their work from home teams as well as their vendors, manufacturers, and shipping partners. This still left a gap in their daily workflow, which became even more complicated in the absence of actual workers. Estate agents and property investors could effectively view or tour properties using virtual technology without ever having to leave their home or office.
Business Automation Software
This is where business automation software would step in to streamline many of the daily processes, acting as an entire team of employees while freeing up actual employees to focus on other, more important tasks. Business automation software can send emails, exclusive offers, and more to potential clients, generate and manage property leads, and automate a wide range of mundane tasks.
Pivro offers today’s estate agents and property professionals an innovative automation software package which enables them to send mail to people that are on the market trying to sell their property. By engaging with potential property sellers before the competition can, estate agents and property professionals can increase their business and reach their sales goals sooner.
Contact Pivro
To learn more, contact Pivro and speak with a marketing automation for property professionals expert who can answer any questions you might have.
If you enjoyed this article, please feel free to share it on your favourite social media sites.
Pivro
A year of change for the property market
There may be uncertainty over whether property values will increase or not next year, but one thing is clear – the property market is about to undergo many changes this year.
The first is the end of the current Help to Buy scheme and which will be replaced with a new version aimed at only first-time buyers (whereas the current scheme was extended to other buyer groups). There will also be regional price caps, meaning developers won’t be able to put inflated prices on New Builds. This is a move which obviously has positive benefits for the first-time buyer – although whether it will put off developers building the homes the UK so badly needs, remains to be seen.
Overseas buyers to face property surcharge
The second major change for the property market is the 2% surcharge for overseas buyers in April – a move that is expected to affect Central London property in particular.
In the same month the government’s Furlough scheme ends and, although not directly linked to the property market, it is expected to lead to increased unemployment and uncertainty. That will certainly hit the number of property sales and, in turn, the cost of bricks and mortar.
And finally, although nothing has been put in writing yet, there is serious speculation that Capital Gains Tax (CGT) will increase this year. A move which will have serious implications for portfolio property investors as well as accidental landlords.
2% surcharge for overseas buyers
Contact Pivro
To learn more, contact Pivro and speak with a marketing automation for property professionals expert who can answer any questions you might have.
If you enjoyed this article, please feel free to share it on your favourite social media sites.